Mission
Muscleology will have a positive impact on the evolution of the health and nutrition industry world-wide. By raising awareness of our product’s healthful benefits, we aim to achieve a balanced connection between mind, body and spirit. Our vision is to create a variety of products, information, and services that will educate, improve, and inspire millions of people to live healthier and more nutrition-conscious lives.
Background
NTS Training Systems LLC, dba Muscleology is a company that was launched in 2003, to introduce to the Industry a variety of quality nutritional supplement products targeting different age and gender specific groups. The marketing of our products encompasses many sectors of the health and nutrition industry. We’ve branded and trademarked several unique products with our proprietary formulas and continue to develop new cutting edge products that contributes to our competitive edge in the industry. Muscleology is the first brand to be developed and marketed under the NTS name.
Objective
Our goal is to develop a loyal following base of consumers from a variety of backgrounds ranging from the health-conscious consumer, the anti-aging baby boomer, the young adults, extreme sports participants, and the consumers that wants to promote and live a healthier lifestyle. Our ultimate goal is to have brand name recognition in the USA and abroad. The nutritional supplement industry alone will exceed $60 billion in revenue this year, according to The Nutrition Business Journal. As the industry continues to grow, we want to be at the leading edge providing our customer’s with products they will need to lead a healthier life.
Future Plan
During the growth of our distribution in all 50 states & internationally, we will continue to expand our product offering to meet the needs of our customers. This includes expanding our research and development initiatives, expanding our customer service operations and building our sales organization. We think seriously of our commitment to build and strengthen our brand and we know this can be accomplished through hard work, dedicated resources and listening to our customers. For example, a key future initiative is to grow our sales organization by expanding the team to include both sales persons and account managers. This allows us to be reactive to our customer’s requests enabling us become more efficient in responding to your requests.
